Published: 22nd June 2018
With more fabricators choosing to offer a second system in order to widen their market appeal it makes good business sense to choose a systems house with the credentials to partner you for growth. This is the view of Gerald Allen, Marketing Manager at Epwin Window Systems who said: “Dual sourcing makes good business sense, but you have to partner wisely if you want to maximise the opportunities that providing two systems presents. By choosing brands from the Epwin Window Systems stable, whether it’s Profile 22, Spectus or Swish, you’re putting yourself in a position of real strength.”
Gerald highlights several reasons for the strengths of the opportunities with Epwin Window Systems: “Each one of our three system brands has a clear identity and defined market presence. However, we offer common ancillaries across the three system platforms which offer improved efficiency and stockholding. We also offer exceptional customer service from tried and tested switchover processes to powerful marketing support. It’s a truly compelling offer.”
The three system brands offer fabricators choice and diversity to cover all market sectors. Profile 22 offers Optima, the award-winning system with a choice of chamfered, sculptured and flush casement system options designed to appeal to homeowners, with innovative cost and labour-saving features for the trade. Swish is a retail-focused brand recognised and trusted by 7 out of 10 homeowners that has been turning houses into homes for 40 years with its range of windows, doors and conservatories. Spectus is a market-leading manufacturer of PVC-U windows and doors and is widely recognised as having the best and most complete product range in the market.
The range of over 80 ancillaries is one of the most comprehensive in the industry and is common to all three brands. It helps fabricators deliver an exceptional range of products without excessive stockholding.
Epwin Window Systems’ experience means it is skilled in ensuring switchovers run seamlessly so new fabricators can move from their old system without disruption or downtime.
Once a fabricator is with Epwin Window Systems, the business with have access to a wide range of marketing support which covers both offline and digital marketing platforms. The support continues through the Excellence as Standard programme that delivers a wide range of benefits and there is outstanding technical support to ensure fabricators can make the most of what the systems can deliver.
So, if you are considering dual sourcing in order to grow your business, ask yourself if Epwin Window Systems could be the partner you’ve been looking for.
Spectus is a trading name of Specialist Building Products Limited, a wholly owned subsidiary of the Epwin Group Plc. Specialist Building Products Limited is registered in England & Wales, Company Registration number: 1268689, Registered Office: 1B Stratford Court, Cranmore Boulevard, Solihull, B90 4QT, VAT Registration No. 864 4507 10